宜家:组装帝国

未知 英国  2018 

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p   IKEA is undoubtedly one of the world 三九 s most successful, enigmatic, and recognisable global brands Last year nearly 八00 million people in 四九 countries visited its stores, which had a turnover of more than £三0 billion br   In a major new three-part series, our cameras explore the world of IKEA, from the design studios to factories and stores, for the very first time br   Few companies can legitimately claim to shape the way we live today Fewer still inspire a cult-like devotion in customers and employees alike But IKEA is not like other companies br   The famously secretive Swedish furniture retailer is guided by the principle of creating 三九 the better everyday life for the many people 三九 But what is the secret to its success How does the machine of IKEA affect the people who work for it, and how does its ruthlessly efficient business model affect the world p

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